Here are a few tips to for researching:
First, you might want to figure out if there are any companies already doing what you're thinking of, or something close to it. The following databases are listed in order of company *size* that they cover: from smallest to largest.
Next, you might want to find out more about the "space" in which your idea/business fits - i.e., do some industry research. Our two best "all purpose" industry research databases are:
The following databases are our best resources for hi-tech or medical/pharma market research:
Try the following resources if your research is more consumer or "daily life products"-oriented:
Tweezing market or industry research information out of articles
If you can't find a report specifically on your company/product/industry in our market and industry research databases, you may have to comb the article databases for articles about your company/product/industry, and scan them for data: a statistic here, a percentage there. Yeah, I know, it's a lot more work! Here are your 4 best bets for business articles, in the order in which I would try them:
Just a few of our many resources for statistical data, in order from "most local and focused" to "most wide-ranging and possibly odd."
My Office Hours at Simon are: Tues/Thurs 11:30am-1:30pm in Career Center, Schlegel 3rd Floor